Blog | WWA

Some Big Ideas, Resources, Stories from Women with Altitude

Sitting With Confusion

Okay so I know I must be in a state conflict or confusion because I have written and re-written this sentence five times. I have been asking myself, am I restless? Am I overwhelmed? Am I just struggling to get back into work? I have had a shift in energy; I feel like...
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What Trappist Monks teach us in business

I'm always thinking about ethics, standards, contribution and community. For me it’s about how I can connect to my purpose in ways that I can give back as well as produce my livelihood. It’s a work in progress that's for sure. The flawed western capitalist model has...

Commit THEN throw yourself IN

Last week I embarked on a new project around something I haven’t done before. I have been sitting on the fringe of this project for ages. I have dabbled in research, have asked people, have read information, but it never really came together for me and I...

Overthinking – 6 tips that may help

Hello my name is Andrea and I'm an over-thinker. I think it best to be honest especially if Im going to write on this topic. I usually chat about things that pop up during the week and overthinking has been a theme in the last few days. Head of psychology at Yale...

Women’s Sports Coverage – Just do it!

This morning as we lazed in bed in holiday mode  (spending a week up the coast) We cheered on the Matilda's as we searched to find coverage of the game. Our main channels, Nine and Seven were crossing back and forth during their morning current affairs shows. At least...

Do you know your Unique Selling Proposition?

In some recent marketing workshops I have been running, I have noticed the tousle we small business owners have with communicating our USP, our unique selling proposition, also known as our value proposition. Lets explore what this is and isn't when it comes to...

Selling yourself short?

Selling yourself short? Undervaluing your assets? Not embracing your worth? Common themes amongst women aren't they?  Here's a radical thought. Perhaps it's time to stop? Perhaps it's time to review, reflect and embrace some of the wonderful things about you. YES I'm...

Do you have Business Apathy?

My fast 5 tips for tackling Business Apathy: 1. Get in touch with your passion and heart: Why did you start this business or take on this role? If its not energising you, perhaps re-evaluate what your passion was to start with. What was your dream? Has it changed or...

Be Kind, Have Courage

I took Molly to see the new Cinderella movie today. I left my feministic goggles behind promising to view this version with a fresh perspective. ( When my girls were little I used to read classic stories to them and change the endings for an empowered and self assured...

Developing your Entrepreneurial Skill

It's a rare thing when someone is 'gifted' with knowledge or understanding on how to do something. We have all witnessed the 5-year-old artist, the musical prodigy, or gifted 'leaders'  Let's peel back the layer and take a peek. Firstly 'gifted' often means a natural...

Finding time in your day for ?

The clock is ticking, always ticking...  I have been watching the  clock all day as it counts down the hours while I cram to complete  all of the tasks I set myself for today - Its 12.18pm on Monday  morning now and I'm on my final task - writing this post for  Monday...