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What Trappist Monks teach us in business

I’m always thinking about ethics, standards, contribution and community. For me it’s about how I can connect to my purpose in ways that I can give back as well as produce my livelihood. It’s a work in progress that’s for sure. The flawed western capitalist...

Commit THEN throw yourself IN

Last week I embarked on a new project around something I haven’t done before. I have been sitting on the fringe of this project for ages. I have dabbled in research, have asked people, have read information, but it never really came together for me and I...

Women’s Sports Coverage – Just do it!

This morning as we lazed in bed in holiday mode  (spending a week up the coast) We cheered on the Matilda’s as we searched to find coverage of the game. Our main channels, Nine and Seven were crossing back and forth during their morning current affairs shows. At...

Do you know your Unique Selling Proposition?

In some recent marketing workshops I have been running, I have noticed the tousle we small business owners have with communicating our USP, our unique selling proposition, also known as our value proposition. Lets explore what this is and isn’t when it comes to...